One Team trains individuals in martial arts, fitness, and self-development. We crafted their digital space.
Wordpress
Web Development
Web Development
To build a bilingual, easy-to-manage, WordPress website for the One Team Kampfsport Gym in Reutlingen that reflects their identity, presents their offerings clearly, and helps both current and potential members easily find course plans, contact info, and trial training options.
The vision was to craft a website that feels welcoming, professional, and flexible, showcasing what the gym offers while making content updates simple for the staff.
The site was translated into both German and English so that local and international visitors can understand the content comfortably.
Design that allows visitors to easily navigate courses (“Kampfsport”), pricing, team info, gallery, news, and contact/probetraining options.
The client wanted a layout and backend structure that non-technical staff could update (classes, schedules, news) without needing deep technical skills.
Emphasis on “Probetraining” (trial training), highlighting how someone can try before signing up, with clear calls to action.
The idea was not just to build a gym website, but to make it a home base online - a place where information is clear, the brand feels strong, and the gym’s community shines.
We laid out a plan to ensure all client requirements (layout, bilingual content, user management) were covered in a smooth, phased process.
This planning phase helped us align with One Team’s brand identity and made sure the website launch would be timely, without sacrificing quality.
We used a structured process to design, develop, and launch.
We started with discovery - meeting with the gym management to understand their branding, ideal website layout, content flow and audience needs. Then we created wireframes for both desktop and mobile, mapped multilingual content, and got client sign-off. Development proceeded on WordPress, customizing theme layouts, creating menu structures, setting up multilingual plugin/configuration, integrating course schedules, gallery, news sections, contact & trial registration, and ensuring design consistency. After development, we carried out testing across browsers and devices, then deployed the website and trained the client on content management (how to update classes, upload images, switch between languages). Finally, post-launch adjustments were made based on client feedback.
Building a gym website with bilingual content and clean user experience came with some specific hurdles.
Language Accuracy & Consistency
Ensuring that translations (German ↔ English) were accurate, context-appropriate, and consistent in tone.
Design and Layout Flexibility
The gym needed various content types—course categories, schedules, galleries, news—and needed a layout that could handle all, yet remain clean and navigable.
Backend Usability
Non-technical staff should be able to update content (schedules, news, pricing) easily without breaking the layout or site functionality.
Mobile Responsiveness
Ensuring that all menus, galleries, schedule grids, buttons, trial-registration links worked smoothly on mobile screens as well as desktop.
By addressing these challenges, we delivered a site that looks professional, works well in both languages, and is easy to maintain by the client.
We provided solutions that met their needs for bilingual content, usability, and design clarity.
We used WordPress with a translation plugin (or built-in multilingual support) so pages/content are available in both German and English.
Custom theme/template work to ensure the gym’s pages (home, classes, team, pricing, gallery) followed a coherent brand style, with layout modules the client can reuse.
Clear presentation of course plans (“Kursplan”), class types (Boxing, Kickboxing, Kinder, Jugend, etc.), easy navigation for discovering what training is available.
To help the gym showcase their team, events, and community, with images and updates that keep the site fresh.
Prominent trial-training (“Probetraining”) section so new users can easily apply, plus contact info, pricing and membership info clearly displayed.
Together, these solutions gave One Team a website that communicates their offerings well, looks good, and can be managed without heavy technical effort.
To deliver a website that meets client expectations, we followed a structured and collaborative approach.
We spent time understanding One Team’s identity, design preferences, and technical needs, ensuring the layout reflected their brand.
Wireframes and prototypes were shared at every stage, allowing the client to visualize and refine the website before final development.
By working in focused sprints, we ensured quick progress, transparent communication, and flexibility to implement client feedback efficiently.
We chose a stack focused on stability, ease of content updates, and multilingual support.
CMS / Platform: WordPress
Theme / Layout: Custom theme or child theme configured to allow layout flexibility and reusable content blocks
Language Support: Multilingual plugin or built-in systems (e.g. WPML, Polylang or similar)
Frontend: Responsive design techniques, CSS (maybe a framework or custom CSS) to ensure clean look on desktop/mobile
Hosting / Performance: Secure hosting and optimization so pages load well; image optimization for galleries.
The website launch achieved clear improvements for One Team’s online presence and usability.
We continue to assist with content updates (schedules, news, galleries), plugin and theme updates, translations adjustments if needed, performance optimizations (image size, loading speed), and ensuring everything (navigation, contact forms, trial-registration) remains functional across devices. This ensures the site remains relevant, up-to-date, and effective in engaging both current and prospective members.
